In the Pursuit of Perfection series we meet individuals who make KEF what it is; those who pour unending passion into creating equipment that produces the perfect sound experience.
“ We normally have electronic products as a completely different type of object that occupies the space in our living rooms, but here we have a speaker that blends in beautifully and adds up to the aesthetics of our interior design.” – Hamid Bekradi, Head of Product Design
“ I can sum it up as a perfect balance of creativity and a practical approach between the two teams – that was the beauty of this collaboration.” – Hamid Bekradi, Head of Product Design
“ It takes a lot of effort to make a speaker not sound like a speaker.”– David Bosch, Research & Development Engineer
“ In order to be able to build every model you’re probably looking at about 9 months – very skilled in what they do.” – Graham Humphries, Assistant Production Manager
“ When we hire people to come into this team, we are looking for something particular. An obsession, really.” – Dr. Jack Oclee-Brown, VP of Technology
“ The design philosophy of KEF is all around this obsession with the sound and sound quality” – Hamid Bekradi, Head of Product Design